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Schnepf Named Head of Goodyear North America Communications
AKRON, Ohio, July 11, 2014 – The Goodyear Tire & Rubber Company has named Kristina Schnepf vice president of communication for its North America business unit.
Schnepf, 45, joined Goodyear from The Dow Chemical Company in Midland, Michigan where she has spent 22 years in positions of increasing responsibility in branding, marketing communications, media relations, internal communications, crisis management and community relations.
“We are very happy to welcome Kristina to Goodyear’s North America team,” said Steve McClellan, president, North America. “As we grow our position in the North American tire market, strong communication with all of our stakeholders becomes increasingly important. We look forward to Kristina’s leadership to further strengthen the value of communication in the execution of our strategy.”
Schnepf will report directly to McClellan and functionally to Paul Fitzhenry, Goodyear’s senior vice president global communications and chief communications officer.
Schnepf is a 1991 graduate of Michigan State University.
Goodyear is one of the world’s largest tire companies. It employs about 69,000 people and manufactures its products in 50 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.
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