Goodyear's award-winning products are created at our two Innovation Centers – in Akron, Ohio, and Colmar-Berg, Luxembourg – and two development centers in Hanau, Germany and Hebron, Ohio, which form the core of our industry-leading new product engine. Goodyear scientists and engineers work with research and marketing analysts to identify market trends then use new technologies for our next generation of products. The design process depends on a cross-functional effort including research and development, quality control, engineering, manufacturing and supply chain associates working in tandem with our sustainability and marketing groups to bring new products to market for our customers. The process also depends on the extensive testing performed at our labs and proving grounds.
Each year, Goodyear introduces innovative products that answer customer and consumer demands, covering the entire range of commercial and personal vehicles. Our new products illustrate the advantage Goodyear brings to the industry by innovating, designing, manufacturing and marketing technically advanced tires.
Two wide-base retreads, the G392A SSD UniCircle and G394A SST UniCircle, were added to Goodyear’s lineup of SmartWay®-verified truck tires. These retread products offer many of the same benefits as their new tire counterparts, including lower rolling resistance, which helps fleets lower their fuel costs.
Another SmartWay-compliant tire is the Fuel Max RSA, a commercial truck tire that provides excellent fuel economy for regional/long haul driving, enhanced toughness for driving in urban environments, plus long miles to removal and a high level of traction.
Goodyear launched the Goodyear Fuel Max LHD G505D, its most fuel-efficient long haul drive tire in the US or Canada. Goodyear’s exclusive Fuel Max Technology incorporates innovative fuel-efficient compounds, tire constructions and tread designs to lower the rolling resistance of tires, which helps reduce truck fuel consumption.
Goodyear introduced the Assurance All-Season, which offers confident all-season traction, long-lasting treadwear and great value. This all-season tire joins the popular Assurance ComforTred® Touring, Assurance TripleTred™ All-Season and Assurance Fuel Max® in Goodyear’s complete lineup of offerings for automobiles, mini-vans and crossover vehicles in the US and Canada.
Goodyear’s latest winter innovation, the UltraGrip 9, was launched across Europe. The tire offers outstanding performance in the toughest winter conditions, including excellent braking distance in snow, and features hydrodynamic grooves to actively help wet performance.
The real test of a product is how well it performs, and Goodyear products earned praise from the automotive media, independent testing organizations and the driving public. Here is a sampling of recent global recognition.
Our new products illustrate the advantage Goodyear brings to the industry by innovating, designing, manufacturing and marketing technically advanced tires.
A total of 21 Goodyear truck tire products that increase fuel efficiency and provide low rolling resistance have received SmartWay verification from the U.S. Environmental Protection Agency (EPA). The EPA established low rolling resistance requirements for retreaded truck tires in 2012, and verified tires must help reduce truck fuel consumption by at least 3%.
The Fuel Max RSA.
The Goodyear Fuel Max RSA has won Heavy Duty Trucking magazine’s Top 20 Products Award
Goodyear’s UltraGrip 9 achieved excellent results in five independent European tire tests. The magazine conducting the tests included Germany’s Auto Motor und Sport, Auto Zeitung, ACE, and Auto Straßenverkehr, as well as Sweden’s Teknikens Värld.
Goodyear Excellence RunOnFlat was honored as the “Editor’s Choice” in the passenger car tire category by Auto Magazine in China. This is the sixth time that a Goodyear tire has received this award.
Goodyear UltraGrip Ice Arctic showed best grip on ice among 11 SUV tires according to a winter tire test conducted by Ze Rulem, a Russian automotive magazine. The magazine also remarked on the tire’s “outstanding” traction in deep snow.
In Germany, internationally renowned automotive testing company TÜV SÜD Automotive GmbH compared the rolling resistance of Goodyear truck tires to similar ones from competitors. Goodyear Marathon LHT II tires clearly outperformed the competitors in all tests.