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Global Privacy Policy California Addendum | Goodyear Corporate

This Addendum for California Consumers (“California Addendum”) completes and supplements the Goodyear Global Privacy Policy and the Goodyear Online Privacy Policy for Personally Identifiable Information (“PII”) belonging to residents of the State of California.

If you are a Consumer in the State of California, the California Consumer Privacy Act (the “CCPA”), applicable in the State of California as of January 1, 2020, may give you additional rights with regard to the information we gather about you.  These rights are described in this California Addendum.


Consumer: For purposes of this California Addendum, a Consumer is a natural person who is a California resident, as defined in Section 17104 of Title 18 of the California Code of Regulations. Information about a person relating to their status as an employee or prospective employee, or as a participant in a business-to-business relationship or transaction, is not information about a Consumer within the meaning of the CCPA.

Personally Identifiable Information: For purposes of this California Addendum, Personally Identifiable Information (“PII”) means any information covered by the definition of “Personal Information” under the CCPA.  Specifically, PII shall mean any information, except Publicly Available PII, that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.  It includes, but is not limited to:

  • Identifiers, such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers
  • Characteristics of protected classifications under California or federal law
  • Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies
  • Biometric information
  • Internet or other electronic network activity information, including browsing history, search history, and information regarding a consumer’s interaction with a website, application or advertisement
  • Geolocation data
  • Audio, electronic, visual, thermal, olfactory, or similar information
  • Professional or employment-related information
  • Education information, defined as information that is not publicly-available Personally Identifiable Information as defined in the Family Educational Rights and Privacy Act
  • Inferences drawn from any of this information to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

Publicly Available PII:
Publicly Available PII is PII that is lawfully made available from federal, state, or local government records.

Your California Rights

If you are a California Consumer, you have certain rights under the CCPA. These include:

  • Right of Disclosure:  Upon verifiable written request, and within periods set by applicable law, we will provide you with information regarding the Personally Identifiable Information we gathered about you over the past 12 months, the types of sources from which we obtain the information, the purposes for which the information is gathered, and the types of third parties with which we share or to whom (if any) we sell the information.
  • Right of Access: Upon verifiable request, and within periods set by applicable law, we will grant you reasonable access to the Personally Identifiable Information that we hold about you, provided that you establish to our reasonable satisfaction that you are the person whose personal information is requested. We may deny such access where the denial is permitted by applicable law and every request from an individual will be assessed on a case by case basis.  In the event a request is denied, we will notify you in writing regarding the reasons for the denial.  Consistent with how your Personally Identifiable Information is maintained in the ordinary course of our business, we will provide the information to you in an understandable form, and, to the extent feasible, in a format that permits you to use the information on other systems. We may impose a reasonable charge when a request is made (e.g., for photocopying or postage) to the extent permitted under applicable law.
  • Right of Correction:  We will take reasonable steps to permit you to correct or amend Personally Identifiable Information that is demonstrated to be inaccurate or incomplete.
  • Right of Deletion:  Upon verifiable request or when required or otherwise appropriate, we will delete Personally Identifiable Information we have gathered about you, except to the extent applicable law permits or requires us to maintain that information.
  • Do Not Sell Information:  Goodyear does not sell your Personally Identifiable Information to third parties for monetary consideration.  We may, however, share Personally Identifiable Information gathered by cookies and similar tools with third parties for marketing and other purposes, including analytics.  For more information and to stop this data sharing, please review our Online Privacy Policy and access our AdChoice & Do Not Sell Information link on our websites.

To guard against fraudulent requests for access, we will require sufficient information to allow us to confirm the identity of the individual making the request before granting access or deleting the information.



We will not discriminate against Consumers who exercise their rights under California law. Unless permitted by the CCPA or other applicable laws, we will not:

  • Deny you goods or services
  • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties
  • Provide you a different level or quality of goods or services
  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services

However, we may offer financial incentives to you for the collection, sale, or deletion of Personally Identifiable Information.  Any such offer will reasonably relate to the value of your Personally Identifiable Information and contain written terms that describe the program’s material aspects.  Participation in such a financial incentive program requires your prior opt-in consent, which you may revoke at any time.


How Do I Exercise My California Rights?

If you are a California Consumer who wishes to obtain access to or correct, or to direct us to delete, your Personally Identifiable Information, you may:

  • Contact us at (844) 768-5377
  • Access a web form at https://goodyeardatarequest.ethicspoint.com
  • If you provide us Personally Identifiable Information at a California Goodyear Retail Store, Commercial Tire Service Center, or other California Goodyear location, upon your request, we will provide you with a paper form to submit your CCPA rights request.

Only you, or a person registered with the California Secretary of State whom you authorize to act on your behalf, may make a verifiable consumer request related to your personal information.  You may also make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable Consumer request for access to your information twice within a 12-month period.  Any verifiable Consumer request must:

  • Provide sufficient information that allows us to reasonably verify that you are (i) the person about whom we collected Personally Identifiable Information or (ii) an authorized representative of that person
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with Personally Identifiable Information if we cannot verify your identity or authority to make the request and confirm that the Personally Identifiable Information relates to you.

We will only use Personally Identifiable Information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request, or to communicate with the requestor about the request.